Rethinking the image of a
player in the
energy transition

Rethinking the image of a
player in the
energy transition
GreenSolver
What we create.
Project type
  • Website
  • Identity & Branding
Skills
  • Art Direction
  • WordPress development
  • Adapted to SEO & RGPD regulations

The brief

Greensolver, an independent technical expert specializing in solar, wind and storage assets (BESS), entrusted us with a strategic mission: to modernize its visual identity and completely overhaul its website. The aim: to clarify its offering, improve visibility in a niche sector and maximize conversion of visitors into business opportunities.

The challenge

How could we overhaul Greensolver’s image and digital ecosystem to reinforce brand consistency, improve the readability of its expertise, and sustainably support the development of its business?

Our solution

  1. 01. A modernized, omnichannel graphic identity
  2. 02. A website designed for business and conversion
  3. 03. Controlled development costs
We called on Bien Fondé to redesign our website, logo, and certain visuals/communication kits.
The team was understanding and attentive to our expectations. Even after the project was completed, they remained open to modifications and new additions to our materials.
Taking into account all aspects of the project (SEO, visibility, design, technical aspects), we were delighted to see our project come to fruition thanks to Bien Fondé.
Paul Prieto - Marketing Manager
01.

A modernized and unified graphic identity

Four logo proposals were submitted: two inspired by the existing logo to guarantee continuity, and two bolder ones to assert a new positioning.

In line with this approach, we carefully selected some fifteen visual identities to create a strong, harmonious and distinctive graphic universe, and created a dozen customized pictograms to structure content and highlight the company’s expertise.

GreenSolver - Iconographie
02.

A website designed for business and conversion

The redesign of the site was guided by a logic of commercial efficiency and UX performance. Navigation has been completely rethought, with the integration of mega menus providing clear, intuitive access to Greensolver's different areas of expertise.

An interactive world map highlights the company’s international presence, reinforcing its credibility. Key certifications are highlighted as proof of reliability and expertise.

Last but not least, the contact form is accessible at any point in the user journey, to maximize contact opportunities.


03.

Controlled development costs thanks to template mastering

To guarantee efficiency and scalability, we designed a modular page system. Four templates have been developed: Home, News List, Contact, as well as a Master template.

This serves as the basis for the creation of all the site’s pages, such as the Services, Technologies, News and About sections, while ensuring graphic and structural consistency.

It embeds some fifteen reusable and fully manageable modules, giving Greensolver great flexibility and complete autonomy in content management.

Work
together

We put all our expertise at your service in order to carry out well-thought-out and well-executed projects alongside you. We look forward to meeting you.