Naming & Signature

Naming & Signature

Let’s write

a great promise,


The image of your company is also affirmed by the words. By summarising your vision with a neat name and signature, we've got you to remain at the top.


We put all our expertise at your service in order to carry out well-thought-out and well-executed projects alongside you. We look forward to meeting you.

In detail

Confronting yourself with creating a name for your brand or business isn’t an easy task.


Bien-Fondé helps you to find a name that you like but that is also legally exploitable. Our approach is simple and collaborative, it is based on the beforehand work of defining your brand platform and the study of your market. Side by side, our designers and creatives offer you different options according to your DNA. We also support you on legal aspects such as the search for prior art.


Our copywriters also have plenty of ideas when it comes to finding THE sentence that will make your communications shine. Brand signature, slogan, tagline, baseline… Our ultimate goal: to find a simple and powerful sequence of words, which will be easily remembered by your customers and consumers.

Brief us

Bien Fondé agency pays the greatest attention to your personal data and undertakes to protect them, so that their collection and processing, carried out from this site, complies with law n ° 78-17 of January 6, 1978 amended relating to data processing, files and freedoms as well as Regulation (EU) 2016/679 of the European Parliament and of the Council of April 27, 2016 applicable on May 25, 2018. These data are not transmitted to third parties and their retention period is limited to 13 months from the date of collection. This form is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.