Influence Marketing Strategy
From micro to macro-influence, from BtoB to BtoC, these opinion leaders multiply your audience tenfold.
Our other skills in Social Media
We put all our expertise at your service in order to carry out well-thought-out and well-executed projects alongside you. We look forward to meeting you.
The influencer strategy allows you to reach targeted prospects by leveraging the right influencers. This new marketing technique makes it possible to effectively reach targets that are often difficult to reach through other channels. It is ideal for expanding its customer base and promoting its brand and / or its new products.
Your ideal influencer is not necessarily the one with the largest audience, but rather the one who reaches a qualified community. Depending on the case, this could be a micro-influencer who has a very engaged audience, or a macro-influencer with more than 100,000 followers.
Our team of influencer marketing experts will help you define your target accurately. The goal is to find prospects who will be receptive to your influencer campaign. Depending on the targeted profiles and the intended objectives, together we will choose the most relevant type of influencer and social network.
Our specialists will help you to tailor your influencer campaign very precisely according to your advertising target and your budgets. Using selected influencers will allow you to reach the right audience with maximum efficiency. A relayed message by a relevant influencer will have more impact than a traditional advertisement.