Which platforms are managed by your social media communication agency?

We work on LinkedIn, Instagram, TikTok, Facebook, YouTube, and Twitter (X). Each network has its own specifics, so we adapt content and formats for each platform to maximize campaign effectiveness (carousel, video, reel, etc.).

What is the difference between community management and social media strategy?

The social media strategy sets the objectives, target audiences, and communication tone, while community management involves the daily engagement of communities (posts, interactions, moderation). Both are complementary and necessary for an effective presence.

What budget should be planned for a social ads campaign?

The budget depends on your objectives (awareness, engagement, conversion) and the chosen platform. On average, a social ads campaign can start from a few hundred euros, but for significant and lasting results, a larger budget is recommended.

How do you measure the success of a social media strategy?

We use precise KPIs: engagement rate, follower growth, traffic generated to your website, conversions, and return on ad spend (ROAS). All our results are summarized in clear and detailed reports.

Do you offer support in influencer marketing?

Yes, we develop personalized influencer strategies, from selecting profiles to measuring campaign performance. We collaborate with micro-influencers, content creators, and recognized personalities based on your needs.

Do you support executives in developing their personal branding?

Absolutely. We help executives, experts, and employees develop their presence on LinkedIn and other professional platforms to increase their visibility and strengthen their role as brand ambassadors.

How long does it take to see results on social media for my brand?

The first effects can be seen within a few weeks (increased engagement, improved visibility). For sustainable community growth and a business impact (traffic, leads, sales), it generally takes 3 to 6 months, depending on the intensity of the strategy implemented.

Social media

Agency

Hiring a social media agency in Paris means turning your social networks into drivers of brand awareness, engagement, and conversion. At Bien-Fondé, we create tailor-made strategies combining creative content, social ads, community management, and influencer marketing to boost your visibility and build audience loyalty.

Hnow-how.

A social media agency expert in strategy and campaigns

Our Paris-based social media agency helps you build a strong and distinctive presence. We analyze your audiences, define your objectives, create your content, and measure results precisely to ensure optimal return on investment.

Social media campaigns

A successful social media campaign cannot be improvised. We design creative and impactful campaigns, whether it’s to launch a product, increase your brand awareness, or generate qualified leads. Our social media campaigns are multichannel and adapted to each platform’s formats: short videos for TikTok and Instagram, carousels for LinkedIn, engaging stories (storytelling), interactive live sessions, and more.

We set up clear KPIs (impressions, engagement rate, conversions) and ensure precise performance tracking.

Social media strategy

Sans une stratégie social media claire, vos publications risquent de se perdre dans le flux des réseaux. Nous définissons vos personas, vos messages clés, le ton de votre communication et le calendrier éditorial adapté à vos objectifs.

This fundamental step ensures the consistency and effectiveness of your actions and allows you to align your messaging across all social media platforms.

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Social media guidelines

The social media guidelines are the tool that ensures the consistency of your digital communication. They define language rules, visual style, publication formats, and how to respond to interactions.

By establishing clear guidelines, you strengthen your brand identity and ensure a consistent experience for your communities.

Community management and moderation

Community management is the beating heart of any social media strategy. Our community managers manage your networks daily: creating engaging content and posts, handling comments, responding to private messages, and interacting with your communities.

Our agency also provides active monitoring and moderation to protect your reputation and identify conversational opportunities that enhance your visibility.

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Social ads

Social ads campaigns, or paid social (Meta Ads, LinkedIn Ads, TikTok Ads, etc.), allow you to accelerate results and target your audiences precisely. We design your sponsored campaigns, optimize your budgets, and analyze performance to ensure a measurable ROI.

Objective: maximize your visibility, generate qualified traffic, and convert your prospects into customers.

Influencer strategy

Influencer marketing is an essential lever to amplify your messages. Our influencer strategy identifies and engages the right profiles (micro, macro, or nano-influencers) based on your target audience and industry.

We manage the relationships, negotiate partnerships, and track the outcomes to maximize the impact of each collaboration.

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Personal branding

We support executives and employees in developing their personal branding on LinkedIn and other platforms. The goal is to showcase their expertise, strengthen

their credibility, and turn their personal visibility into a strategic asset for the company.

Why choose Bien-Fondé as a social media agency in Paris

Our methodology and strengths

As a social media agency in Paris, we take a hybrid approach combining creativity and performance. Our strengths include:

constant analysis and monitoring of trends and algorithms,
a multidisciplinary team (strategists, creatives, community managers, media buyers),
clear and detailed reporting,
measurable results (increased engagement, community growth, higher social traffic, and conversions).

An agency that supports you in the long term

We believe in lasting relationships. Many brands trust us for the consistency of our actions, the relevance of our advice, and the tangible impact of our strategies. Our clients report: